Detail
Client: Bullhorn
Locations: NEC Birmingham & ExCeL London
Services: Design Development, Bespoke Exhibition Stand Build, Installation & Project Management
Keywords: Brand Activations UK, Branded Exhibition Stands, Bespoke Exhibition Stands, Custom Event Builds, Exhibition Design London
The Brief
Bullhorn, a global leader in recruitment software, needed a branded exhibition stand that would make an impact at two major industry events — the NEC Birmingham and ExCeL London.
The design brief focused on creating a bold, immersive space that mirrored Bullhorn’s dynamic identity while offering functionality for live demos, client meetings, and digital engagement.
The challenge was to engineer a modular structure that could be adapted and re-installed seamlessly across both venues, maintaining consistency while allowing quick build and derig turnarounds. This also supports a sustainable exhibition for re-using materials and equipment.
The Build
Trinity Set & Stage delivered a bespoke exhibition stand that fused contemporary design with practical build quality.
• Modular Framework: Built to adapt for both NEC and ExCeL layouts.
• Illuminated Bullhorn B-Matrix Cube: Suspended overhead with dynamic lighting, drawing attention from across the exhibition floor.
• Integrated Tech Zones: Built-in AV displays for software demos and client presentations.
• Brand-Led Detailing: Seamless vinyl flooring, layered graphics, and colour blocking in Bullhorn’s signature palette created a clean, professional finish.
• Smart Storage & Cable Management: Hidden access panels ensured a clutter-free presentation zone.
Every detail, from the LED-lit canopy to the precision joinery on the reception desk, was designed and fabricated in-house by Trinity’s expert team — ensuring the same flawless delivery at both NEC Birminghamand ExCeL London.
The Result
The finished stand was a visually striking brand activation, perfectly aligned with Bullhorn’s identity and messaging.
Across both events, the stand became a key networkingee hub — blending design, technology, and brand storytelling in one cohesive environment.
Bullhorn’s team praised the clean build quality and seamless dual-venue delivery — a testament to Trinity’s end-to-end project management and attention to detail.
